Consumers need to demand cotton as part of world market recovery

The last four or five years have been challenging ones for  the cotton industry as demand was whipsawed first by high cotton prices and  then a worldwide recession. Cotton is fighting to make a comeback, but it will  take the combined efforts of all segments of the industry, as Cotton  Incorporated’s Kater Hake explains in this video. Hake was interviewed during  the Cotton Competitiveness Conference in Raleigh, N.C.
 
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